23andMe splitting products, raising prices

The direct-to-consumer personal genomics company 23andme is revamping their product offerings and raising prices.

Starting November 19th, 23andMe will offer three products: an Ancestry Edition (USD $399), a Health Edition (USD $429), and a Complete Edition ($499).

The Complete Edition is most similar to the current genotyping kit but is priced $100 higher. Ancestry or Health Edition customers will be able to upgrade to the Complete Edition for $150 or $100, respectively.

Current customers will be upgraded to the Complete Edition automatically.

Read more on 23andMe’s blog The Spittoon.

About Todd Harris

I'm a freelance consultant specializing in all things data (modeling, storage, management, analysis, visualization, cloud) for the biomedical, pharmaceutical, and financial sectors.

Do you have a data management, analysis, or visualization problem you need some help with? Do you need to connect with the best people to build out your team of data scientists, bioinformaticians, or curators? Drop me a line -- I'd be happy to chat with you about your project.

Todd Harris, PhD

Facilitating scientific discovery at the intersection of genetics, genomics, bioinformatics, big data, cloud computing, and open science.

23andMe splitting products, raising prices

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